The New Apple MacBook Pro and iMac: Unleashing the Power of the M3 Chips

Product Overview

The new Apple MacBook Pro (14-inch and 16-inch) and iMac (24-inch) are powered by Apple's new 3nm M3 chips, promising a dramatic increase in CPU and GPU performance. The MacBook Pro models are available in three configurations: M3, M3 Pro, and M3 Max, starting at $1,599 and going up to $6,899 for the fully specced-out M3 Max model. The iMac, aimed at a more casual audience, is available with the base M3 chip and starts at $1,299.

Possible Likes and Dislikes


  • Dramatically increased CPU and GPU performance with the new M3 chips.
  • Variety of configurations available to suit different needs and budgets.
  • New “space black” color option for the M3 Pro and M3 Max models.
  • Higher peak brightness of 600 nits with SDR content.


  • High price tag, especially for the fully specced-out models.
  • Base models of both the MacBook Pro and iMac start with relatively low memory and storage.

Comparison with Other Products

These new Apple products stand out in their category in terms of quality and features, especially with the introduction of the new M3 chips. However, the price is significantly higher than many other laptops and desktops in the market. For example, high-end Windows laptops and desktops can be found at a lower price point.


The new MacBook Pro models are recommended for professionals such as coders, creative types, 3D artists, video editors, and those with more extreme workflows. The iMac, on the other hand, is more suitable for casual users or those who prefer an all-in-one PC.

Retail Links

Apple MacBook Pro (14-inch)

Apple MacBook Pro (16-inch)

Apple iMac (24-inch)